About Us

Mission

To boosts self-esteem and improve mental well-being with our clean, innovative, and effective skincare solutions. We are committed to keeping Transparency, Inclusivity and Innovation as the pillars of which we operate.

Vision 

To enhance the lives of our customers through the transformative power of clean beauty and to continually innovate and develop groundbreaking solutions for our community.

 


 

Hi Im Melaina Glanton, Founder, CEO + Cosmetic Chemist of Paradigm Skin. For years I have tried to understand why the skincare products I found on the shelves near my home hardly fulfilled the promises that they said they did for diverse skin types. I quickly realized that people that look like me were never the target audience even though we contribute billions of dollars to the beauty industry.

To change that narrative, I created Paradigm Skin, the new standard in skincare. We provide innovative Multi-functional, skincare solutions that combat common skincare concerns safely and effectively with botanical actives and lipid technology. We prioritize inclusivity in research, development and clinical testing and believe that by making better products for people of color, we ultimately make better products for everyone.